Trading Standards probes Hearts deal
Trading Standards said it had launched a probe into the club’s new “dynamic pricing structure” that saw scores of fans try to take advantage of a bargain season ticket price, only to discover they were paying up to £70 more than was advertised.
It comes just days after the News revealed the Advertising Standards Authority was considering whether to investigate the club after similar complaints were brought to it.
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Hide AdThe advertising watchdog is still deciding whether there are grounds to investigate, a spokeswoman said.
Last week, Hearts apologised for the debacle saying they had “learnt lessons” and expressed “regret for problems that arose”.
A council spokesman said: “Any complaints received will be investigated by our Trading Standards team as per normal procedures.”
Hearts declined to comment.