Brewdog launch Mashtag social media beer project
The Mashtag project follows a successful first attempt at the project last year, in which followers of the Ellon brewery vote on various aspects of the beer over the course of a week.
Followers of Brewdog will choose between a Pilsner, Red Ale or Porter style beer today, and choose from a range of malts, ABVs, hop varieties, the label design and a special twist in a series of daily votes.
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Hide AdLast year’s Mashtag beer, as designed by Brewdog fans, was an American Brown Ale made with hops from New Zealand, aged on oak chips and hazelnuts.
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